From my experience in various MTO environments such as the Aerospace and Communications industries the Sales and Marketing departments have a reluctance to forecast business activity. There are three main reasons for this: They feel that it is difficult or impossible to estimate what a…
EPSON The Sales and Operations process is not well understood in many companies. The information that is collected by the Sales department is often inaccurate and incomplete, because unfortunately forecasting and gathering data is not the first priority of a sales department, but rather done…
